After 25 years of conducting our own research and working with leaders from Fortune 500 companies we believe leadership is the combination of two factors – Conviction and Connection.

Leaders with high conviction provide a compelling vision of the future; understand what is happening in their industry; are passionate, authentic and committed to understanding and servicing the needs of their customers.

The connected leader understands how their behavior impacts others; they communicate with power and authority; and bring the best out of those who work with them. These leaders build and sustain high quality relationships, are trusted and radiate confidence and belief to those around him.

The combination of Conviction and Connection provides the following leadership styles.

C1: High Conviction-Low Connection. The C1 leader is high on action and low on communication. They are likely to diminish the importance of relationships and partnerships and fail to balance a fierce desire to succeed with self-reflection and feedback.

C2: High Conviction-High Connection. The C2 leader is asser¬tive, confident, and can communicate her ideas effectively. These leaders balance their drive to succeed with the realization that it is others who get the job done.

C3: Low Conviction-Low Connection. The C3 leader has withdrawn from the leader¬ship role. This may be a result of ‘burnout’ – a feeling of having nothing more to give - a desire to remain invisible, or an inability to develop a strategic plan that provides clarity and direction for people.

C4: Low Conviction-High Connection. This leader tries to avoid conflict. They are often driven by the need to obtain approval rather than provide leadership. The C4 leader is often liked as a person but disliked as a person to work for.

Which one are you?

Leadership Therapy: Inside the Mind of Microsoft
by Dr. Anna Rowley

Well-known for being an intense place to work, Microsoft employees face constant pressure to innovate and excel while remaining passionately devoted to their jobs. Leadership Therapy: Inside the Mind of Microsoft shares what Dr. Anna Rowley has learned working for over 14 years as a consulting psychologist for this dynamic company. Using her experiences at Microsoft, she reveals and resolves psychological issues commonly faced by many of us at work.

Leadership Therapy: Inside the Mind of Microsoft offers:

• A birds-eye view of Dr. Anna Rowley’s practice of Leadership Therapy
• An understanding of common problems experienced by people in the workplace
• A step-by-step strategy for applying Leadership Therapy techniques and becoming your own leadership therapist

Acute, frank, and engaging, Leadership Therapy combines the building blocks of Leadership Therapy with intriguing accounts of Dr. Anna Rowley’s clients. Part workbook, part narrative, it illustrates how Leadership Therapy has helped hundreds of men and women work through their problems, reinvigorate their careers, and change their attitudes toward work.

Topics include:

• Beliefs — The bedrock of your business
• Confidence — Why we need it, how we loose it, how to get it back
• Self Awareness and your Behavioral Signature
• Trust — The glue that holds us together
• Power — Do you want to be feared or loved?
• Be Your Own Therapist

Book Excerpts

Chapter 2 Belief, The cornerstone of your business

Chapter 5, Trust. The glue that holds us together